This week I’m fortunate enough Jokowarino.ID Komunitas Blogger Indonesia to be speaking about blog SEO at the Design Blogger Conference in Atlanta, Georgia. When I was asked to speak at the conference, I was actually kind of surprised that they were looking for someone to cover the topic. In my experience, a lot of bloggers, and people in general really, have a bit of a negative view of SEO. While the SEO industry has certainly earned its reputation over the years, it seems that lately opinions are moving in a more positive direction. I think this is awesome because I know SEO can really help bloggers. Ranking well in organic search is one of the best ways to share your voice with a larger audience and increase your authority on a given topic. My goal here is to help bloggers understand Jokowarino.ID Komunitas Blogger Indonesia that SEO is simply a tool, not the mystical black art that many have sold it to be. When you do SEO right, it really doesn’t need to impact your writing much at all. Once you learn the basics, it just sort of becomes something you do naturally without having to think about it very much. In my experience, the places where most bloggers struggle are keyword targeting, strategic link-building, and technical SEO. When I say technical SEO, I mean indexation problems, meta issues, and most of the other things that our SEO audits address.